HomeWebsites for solicitors
Websites for solicitors
Websites for solicitors’ firms
Clients usually look for a solicitor at a stressful moment: buying a home, dealing with a death or facing a dispute. They compare firms on clarity as much as reputation. We design websites for SRA-regulated firms that make practice areas, prices and next steps easy to understand.
- Price and service pages laid out for the SRA Transparency Rules
- Practice areas explained in plain English
- Enquiries routed to the right team

01 / How clients compare firms
How clients compare solicitors online
Most people shortlist two or three firms and then read. They want to know whether you handle their kind of matter, what it is likely to cost, who will do the work and how long it will take.
Prices hidden in PDFs
Price information buried behind a footer link or in a scanned document frustrates clients and works against the SRA’s expectation that it is prominent.
Practice areas written for lawyers
Pages full of legal terms with no explanation of the process leave clients unsure whether you can help.
One form for everything
A single generic form means a conveyancing quote and an urgent family matter land in the same inbox, and response times suffer.
02 / Example design
Template preview: Thornbury Hale Solicitors
The example below belongs to Thornbury Hale Solicitors, a made-up firm we created to show how a high street practice could lead with its main services and published prices.


- Practice areas and a quote route in the first screen
- Price information one click from the home page
- Space for the SRA number and digital badge in the footer
- Names, prices and reviews are placeholders
03 / Must-have features
What a solicitors’ firm website needs
We plan these around the practice areas you want to grow.
Price and service pages
For each service the rules cover: the total cost or a range, what is included and excluded, disbursements, VAT, key stages and timescales.
Instant conveyancing quotes
A calculator that shows a price straight away. SRA guidance says an online quote generator should not depend on a call back before the quote is given.
Practice area guides
Plain-English pages on how probate, a divorce or a lease extension actually progresses, with the questions clients ask at each stage.
People profiles
Experience and qualifications of fee earners and supervisors, which the rules also expect for services with published prices.
Matter-based routing
Forms that ask the matter type first and send it to the right team, with a short note on conflict checks and what happens next.
Regulatory footer done properly
SRA number, digital badge, complaints procedure and Legal Ombudsman details in a consistent place on every page.
04 / SRA transparency
SRA transparency rules that shape your website
The SRA Transparency Rules apply to every SRA-regulated firm. These are the points that affect website design most.
- Firms must display their SRA number and the SRA digital badge in a prominent place on their website. The badge has been mandatory since 25 November 2019, is free, and links to an SRA page confirming you are regulated. SRA badge Q&A
- Firms offering certain services must publish price and service information on their website. For individuals these include residential conveyancing, uncontested probate, immigration applications (excluding asylum), summary-only motoring offences and employment tribunal claims for unfair or wrongful dismissal. For businesses they include defending those employment claims, debt recovery up to £100,000 and licensing applications for business premises. SRA Transparency Rules
- That information should cover the total cost or a range, the basis of your charges, VAT, likely disbursements, what is and is not included, key stages and timescales, and the experience of the people doing and supervising the work, in a clear and prominent place. SRA guidance
- Your complaints procedure, including how and when clients can complain to the Legal Ombudsman and the SRA, must also be published on the website. SRA complaints guidance
- Enquiry forms can collect sensitive personal details, sometimes special category data, so they need a clear privacy notice and secure handling under UK GDPR.
Your firm remains responsible for the accuracy of its regulatory content. We design pages that make compliant information easy to find and easy to keep up to date.
05 / Local SEO
Local SEO for solicitors
Even with remote working, many clients still search for a solicitor in their own town, particularly for conveyancing, wills and family matters.
- Give each office its own Google Business Profile with the correct address and hours, and choose Solicitor or Law firm as the primary category, adding narrower categories for your main practice areas where Google offers them.
- Create an office page for each branch with directions, the team based there and the services offered, so each profile has a strong page to point to.
- Ask every client for feedback in the same way at the end of a matter. Google prohibits incentives and selectively asking only clients with good outcomes. Google review policy
- Answer the questions clients actually type, such as how long probate takes, on the relevant practice area page.
06 / Checklist
What a good solicitors’ website includes
A quick reference when briefing a new site or reviewing your current one.
- SRA number and digital badge on every page
- Prominent price and service pages for the services the rules cover
- A conveyancing quote tool that shows a price without a call back
- A page for each practice area, written in plain English
- Profiles of fee earners and supervisors with experience and qualifications
- Complaints procedure and Legal Ombudsman information
- Matter-based enquiry routing and a privacy notice
- Office pages with directions and accessibility information
- A way to request information in another format for clients who are not online
07 / Cost
What a solicitors’ website typically costs
Our standard packages, and how firms usually use them.
Essential, from £1,000
Can suit a sole practitioner or niche practice with one or two services, including a price and service section.
Business, from £2,500
What most firms need: practice area pages, price and service pages, people profiles and office pages.
Bespoke, custom quote
For conveyancing quote calculators, client portals or integration with your case management system.
Final pricing is agreed in writing before work begins. Want to know how your current site measures up first? Try our £99 SEO audit.
If you are a barristers’ chambers or a specialist practice built around individual practitioners, our page on websites for barristers and specialist lawyers covers the Bar Standards Board rules instead.
Questions
Solicitors: common website questions
Which services must have prices on our website?
Under the SRA Transparency Rules: residential conveyancing, uncontested probate, immigration applications and appeals (excluding asylum), summary-only motoring offences and employment tribunal unfair or wrongful dismissal claims for individuals; and for businesses, defending those claims, debt recovery up to £100,000 and business premises licensing applications.
Where should the SRA digital badge go?
The rules require it to be in a prominent place. Most firms put it in the site footer so it appears on every page, and some also show it on the home page and price pages. The SRA provides the code once your website address is recorded in mySRA.
Can we publish price ranges rather than fixed fees?
Yes. A range or average is allowed where a total cost is not practicable, but you must explain the basis of your charges and the factors that affect the final price.
Can you build an online conveyancing quote calculator?
Yes, as a bespoke feature. It should show a quote without needing a phone call first, list what is included and show disbursements and VAT separately.
Do you write the legal content?
We structure and edit pages so they read clearly, but your fee earners should provide and approve the legal content. You remain responsible for its accuracy and for meeting your regulatory obligations.
A better website
starts with a conversation
Book a £99 SEO audit
Let's discuss your next website
Send us your business name, a brief description of what you'd like to achieve, and your preferred budget, and we'll be in touch soon.

