Static ad creative agency
Static and Meta ad creatives that stop the scroll
We design static ads for Facebook, Instagram and display networks. Every ad does one job: a short headline, your price and one clear button. Nothing to squint at and nothing to skip past.
- Short headline, price and one button
- Sized for feed, Stories, Reels and display
- Designed around your brand
Priced on enquiry. Scope, sizes and price are agreed before we start. Is your landing page ready for paid traffic? Check it first with a £99 site audit.
Our style
Fewer words. Clearer ads
Most ads are seen for a moment, on a small screen, between posts people actually came to see. So we keep every ad to three things.
A short headline
A few words that say what you sell or why it matters. If it needs a second line to make sense, it is too long.
The price
Your price or offer, stated plainly. A clear price answers the first question people have and filters out people who were never going to buy.
One button
One action, such as Shop now, Book or Get a quote. One choice is easier to make than three.
What’s included
Everything you need to start testing
Choose a single ad or a coordinated set for a campaign.
Concepts and angles
Different ways to present the same offer, such as price-led, product-led or problem-led. The number of concepts is agreed in your quote.
Headline and on-image copy
Short, plain wording written to fit the ad, not squeezed in afterwards.
Every size you need
Files sized for the placements you use, from square and portrait feed ads to vertical Stories and Reels and wide, banner and tower display ads.
Ready-to-upload files
Final files in the agreed sizes and formats, ready to upload to the platforms you use.
Formats
Ad formats we design
The format depends on what you sell and who you are trying to reach.
Offer-led
The price or offer is the hero. Best when the offer itself is the reason to click.
Product or service hero
One strong image of what you sell, with a short headline and the price.
Comparison
A simple before-and-after or this-or-that layout that makes the benefit obvious.
Seasonal and launch
Ads for a launch, a sale or a seasonal push such as Christmas, in the same style as the rest of your campaign.
Review-led
A short quote from a real review you supply, with the price and one button. We never write reviews for you.
Brand awareness
A clean, recognisable ad that introduces your business to people who have not heard of you yet.
Selected work
Different brands. The same clear approach
Wealth Health Club and FitFitCity are new concept creatives for our portfolio. MSP and Web Builder Agency show existing creative sets.
After the click
A good ad needs a good destination
The ad earns the click. The page it links to has to finish the job.
Send cold traffic to an advertorial
People who have never heard of you often need more context before they buy. An advertorial landing page warms them up before they reach your offer.
Check your landing page first
A slow or confusing page wastes ad spend. Our £99 site audit checks your whole website for speed, mobile use and the steps to enquire or buy.
Keep the brand consistent
Ads, website and logo should look like they belong together. See our creative design and logo design services.
How it works
A clear brief. Ads ready to run
A simple process, so you know what happens next.
Brief
What you sell, the price or offer, who it is for and where the ads will run.
Angles
We agree the concepts and the wording before design starts.
Design and refine
We design the set and refine it against the agreed brief.
Final files
Every agreed size, ready to upload.
Pricing
Priced on enquiry
Every campaign is different, so we quote for exactly what you need.
Quoted to your brief
Tell us how many concepts and sizes you need and when you need them. We reply with a clear quote.
Agreed before we start
Scope, sizes and price are agreed up front, so there are no surprises.
Ready to upload
Final files in the agreed sizes and formats.
Before you spend on ads
Start with a £99 site audit
Before you pay for clicks, make sure the page they land on is ready. A £99 site audit reviews your whole website, including speed, mobile and the steps to enquire or buy, with prioritised fixes within 2 working days.
- Your whole website reviewed
- Landing pages and enquiry routes checked
- Prioritised fixes within 2 working days
Site audits are open to clients everywhere, including the United States.
Related reading
Helpful reading
Questions
Good to know
How much do ad creatives cost?
Ad creatives are priced on enquiry and quoted to your brief. The price depends on how many concepts and sizes you need and whether you want a single set or a coordinated campaign. Scope, sizes and price are agreed before we start.
Why do your ads use so few words?
Because people scroll past ads in a moment, usually on a phone. A short headline, the price and one button can be taken in at a glance. Anything else belongs on the page the ad links to.
Which sizes do you supply?
Files sized for the placements you use, for example square and portrait feed ads, vertical Stories and Reels ads, and wide, banner and tower display ads. We agree the list of sizes in your quote.
Do you run the ads for me?
This service covers the creative: the designs and the final files, ready to upload. Ad spend and campaign set-up are not part of a creative quote. If you would like help beyond the creative, mention it when you enquire.
Can you work with my existing brand?
Yes. We design ads to match your logo, colours and fonts. If your brand needs a refresh first, see our logo design service.
Do you work with clients in the United States?
Yes. Ad creatives are open to clients everywhere, including the United States. Website design and build projects are only available to clients outside the United States, because our build contracts are built around UK law and we can’t yet meet the separate US legal requirements.
Start your campaign
Let’s design ads people actually notice
Tell us what you sell, the price or offer, and where the ads will run.
- Priced on enquiry
- Scope, sizes and price agreed first
- Files ready to upload
Prefer email? Write to hello@webbuilderagency.com.